Danny Duncan Collum, a Sojourners contributing writer, teaches writing at Kentucky State University in Frankfort, Kentucky. He is the author of the novel White Boy.
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Tech and Consequences
TOWARD THE END of August this year, more than 100 million potential U.S. voters were exposed to a fake story about the presidential election that was disguised as hard news. The story, which claimed that Fox News anchor Megyn Kelly had endorsed Hillary Clinton, began on an ultra-Right website called endingthefed.com, but a link to it quickly appeared in the “Trending” box at the top of the Facebook screen. Not only did the fraudulent link slip through Facebook’s legendary screening software, but it stayed there for a full eight hours.
A couple of weeks later, the opposite problem struck when the Facebook robo-censor kicked out posts containing the Pulitzer Prize-winning 1972 photograph of a young naked Vietnamese girl fleeing a U.S. napalm attack. The Facebook Machine didn’t see a gut-wrenching statement about the cruelty of war. It only saw a naked little girl. After an entire day of protests, Facebook finally announced that it would reprogram the software to allow that photo of a naked girl.
Facebook has been cajoled and scolded over the past year by various German officials about the company’s failure to preemptively remove racist material, as German law requires. But Zuckerberg insists Facebook is “a tech company, not a media company.” We build “the tools,” he said, “we do not produce any content.”
The through line in all of these controversies is a persistent question about the role of human decisions versus that of computer algorithms in determining what material appears on Facebook or other digital media intermediaries, including the Google News search engine. Are we just going to see the stories that are generating the most statistically measurable buzz? Or will trained professionals take a hand in guaranteeing that what we see is actually true? The answer has enormous legal consequences for companies such as Facebook. If their human staffs are making choices about the veracity and relative importance of news stories, then digital media platforms may be liable to lawsuits over the content of those stories. But the stakes are even higher for the future of journalism and the functioning of democracy.
Fake News and Real Lies
FORMER FOX NEWS chair Roger Ailes is the single individual most responsible for the toxically divisive and fact-challenged nature of America’s current political culture. So it would be nice to think that Ailes’ disgraced departure from the cable news channel he created might mark the end of an era. Nice, but probably delusional. For one thing, at this writing, day-to-day control of Fox News remains in the hands of Ailes acolytes, and Ailes himself may be back in the political consulting game as Donald Trump’s debate coach. The Ailes era has been a very long one, and the changes he helped make are now deeply imbedded in the way we do politics, and even the way many people live their daily lives.
The scope and magnitude of Ailes’ accomplishments are truly staggering. Forty-eight years ago he helped Richard Nixon become president by devising a media strategy that allowed the candidate to almost entirely avoid dealing with actual journalists. Instead, Ailes staged a series of “town hall” meetings that were designed to look like open forums, with the candidate answering questions from “real people.” But the audiences were carefully selected, the questions were scripted, and the sessions were edited for national broadcast as paid advertisements.
This strategy of disguising propaganda as “real” events became a keystone of Ailes’ career. In the 1970s, he ran a short-lived operation called Television News Inc. (TVN), funded by right-wing brewing tycoon Joseph Coors. TVN aimed to supply local TV news programs with professional, prepackaged “news” stories, reported by real journalists, that were actually thinly veiled right-wing messages. This turned out to be a world-changing idea whose time had not yet come. The TVN motto, by the way, was “Fair and Balanced.”
When Journalism Jumped the Shark
IN THE FIRST half of 2016, O.J. Simpson, who still resides in a Nevada prison for his bungled robbery of sports memorabilia, seemed to be everywhere. First, there was the FX series “The People vs. O.J. Simpson: American Crime Story,” a high-quality, behind-the-scenes dramatization of Simpson’s 1995 murder trial. Then came “O.J.: Made in America,” a seven-and-a-half hour epic ESPN documentary in which director Ezra Edelman finally gives the Simpson story its due as a landmark event in the history of U.S. attitudes toward race, celebrity, and domestic violence, and in the evolution of our mass media culture.
Among other things, the O.J. Simpson murder trial marked the end of an era in which professional journalists observed events, then summarized and framed them into a coherent narrative for public consumption. This legacy of the print age persisted well into the broadcast era. Until the late 20th century, live, real-time TV coverage was limited to things like sporting events, inaugurations, and moonshots, or national disasters. Otherwise, the world was presented to TV viewers in one neat, 30-minute daily package at 6 p.m.
Like everything else in American culture, this started to change as cable replaced over-the-air broadcasting and specialty channels proliferated. In 1979, C-SPAN started running gavel-to-gavel coverage of the generally somnolent proceedings of the U.S. Congress. But CNN came along the next year to make things such as a toddler falling down a well in Texas into a national melodrama. True, CNN also went wall-to-wall on things such as the Iran-Contra investigations and the first Iraq war, but in the months between legitimate big events it also whipped up essentially local stories, such as child disappearances or shark attacks, into manufactured national crises.
Disconnecting More Than Calls
LAST MONTH we surrendered. We finally cancelled service on our home landline.
Despite the growing expense of traditional home phone service, we’d kept it this long for the same reasons that many people in rural America must. For one thing, cell phone connectivity was very weak at our house. To make a voice call you had to stand next to an upstairs window. And cell phone service goes away entirely when the electric power goes out at the tower. Where we live, the telephone lines are underground and unaffected by weather, which comes in handy when, in the dead of winter, an ice storm knocks out the power and you need to order a propane delivery.
So we kept our landline service, even when the quality deteriorated and dropped calls became a regular annoyance. Finally, a few months ago, they put up another cell tower somewhere near us that somewhat improved the connection, so we pulled the plug.
This isn’t just one rural family’s story. The 19 million Americans (14.5 million of us rural) who depend on landline service because of no or limited broadband access have for several years been the targets of a concerted campaign by Big Telecom to shed its landline phone business. The companies hope to use the transition to a wireless and digital future to wriggle their way out from under 80 years of regulatory history mandating universal service. Toward this end, they have worked through state legislatures, petitioned the Federal Communications Commission and even, according to consumer groups’ complaints to the FCC, simply refused to maintain and repair the existing landline network, all with the goal of eliminating their legal obligation to connect even the poorest and remotest American households.
Up Front and Unadorned
For 56 YEARS, Loretta Lynn has rarely paused from recording and touring. A career path that long is bound to have its ups and downs. But the past decade or so has definitely seen a Loretta Lynn renaissance.
It started back in 2004 with the album Van Lear Rose, a collection steeped in the rootsy alt-rock aesthetic of Jack White, who produced, played guitar, and even sang a duet with Lynn. Next came the 2010 tribute album Coal Miner’s Daughter, on which White’s band, The White Stripes, was joined by artists ranging from Alan Jackson and Martina McBride to Nashville outsiders Lucinda Williams and Steve Earle to perform a sampling of Lynn’s greatest hits. This year has seen the debut of a PBS American Masters documentary about Lynn and another startlingly good new album, Full Circle.
Both the title and the choice of material on Full Circle sound for all the world like a lifetime victory lap for the 84-year-old singer-songwriter. Telling the story of her career, the collection starts with a re-recording of the first song she ever wrote (“Whispering Sea”) and ends with a Willie Nelson duet on “Lay Me Down,” a song that features the line, “I’ll be at peace when they lay me down.” In between, she revisits a couple more of her older songs, and, for the first time, records the kind of traditional old-time material she heard growing up in the east Kentucky mountain community of Butcher Holler.
When Loretta Lynn came to Nashville in 1960, she was without precedent—a female country singer who wrote her own songs. She didn’t follow the rules of the music business because she and her manager-husband didn’t know them. Instead, Lynn came to town as a do-it-yourself phenomenon, promoting her records out of the trunk of the family car.
Rollin' on Down the Highway
HIGHWAY 62 runs from Niagara Falls, N.Y., to El Paso, Texas, and is the only U.S. highway to connect Canada and Mexico. In my home state of Kentucky, it passes the Wild Turkey distillery at Lawrenceburg and the state maximum security penitentiary at Eddyville.
Further north it takes you to Buffalo, N.Y., the hometown of roots music singer-songwriter Peter Case. That’s why he picked HWY 62 as the title for his latest album, a collection that can be taken as a sort of “state of the nation” recording. The Christian Science Monitor even said that the album “plays like a John Steinbeck novel set to music.” And they have a point. Most of the album’s 11 songs are peopled with prisoners and deportees, the evicted and the gentrified, and other 21st-century American outcasts.
Unlike many folkie populists, Case comes by his sympathy for the down-and-out honestly, if a little foolishly. Back on that lost planet that was the1970s, he dropped out of high school to become a musician and eventually landed on the streets of San Francisco, hungry, homeless, and frequently drunk. This part of Case’s life is covered unsparingly in the blog/memoir that he keeps at petercase.com, some of which has become a book, As Far as You Can Get Without a Passport.
After a near-miss with the poppish-punk band The Nerves, Case got his ticket to the music business punched with The Plimsouls, whose hit, “A Million Miles Away,” was one of the high-water marks of jangly 1980s New Wave rock. But then, just before he could become really rich and famous, Case’s contrarian streak reasserted itself. He left the band and started what now looks to be the rest of his life as a singer-songwriter who sometimes records with the likes of T Bone Burnett and Ry Cooder, but most often performs solo with his own acoustic guitar and harmonica.
The Silicon Raj
A COUPLE years ago, when net neutrality (the principle that internet service providers must treat all websites equally) was threatened by the U.S. Federal Communications Commission (FCC), Facebook stood firmly in its defense. Google, Netflix, Amazon, Twitter, and other high-tech giants took the same stand. Companies that make their money providing content or mining data from web users need net neutrality in order to function.
This February, India’s equivalent of the FCC, their Telecom Regulatory Authority, had to decide an important net neutrality test case there. A huge, U.S.-based multinational came into the Indian market offering an internet connection that limited users to the parent company’s own site and a severely limited menu of other pre-selected sites. This company spent millions on an advertising campaign against the principle of net neutrality in India. But finally Indian regulators stood firm and net neutrality was upheld.
The strange twist here is this: The U.S.-based Goliath fighting net neutrality in India was Facebook.
An obvious conclusion here would be that Facebook thinks net neutrality is only good for rich countries. Indians must be too poor, too ill-educated, maybe even too brown to handle the freedom and responsibility that comes with an open internet. That impression was confirmed when a member of Facebook’s board of directors, venture capitalist Marc Andreessen, went on Twitter to proclaim: “Anti-colonialism has been economically catastrophic for the Indian people for decades. Why stop now?”
Now That's Grand Theft
WRITING FOR a monthly magazine requires a long lead time. These columns are turned in several weeks before you see them, so they need to be timely, but not too timely. And that can be frustrating. But from now on, whenever I am tempted to complain about that fact of life, I will instead think of poor Michael Moore and the way current events have conspired against his latest movie, Where to Invade Next.
Way back in the 1980s, with the surprising success of his comic deindustrialization tale Roger and Me, Moore stumbled into a career as a feature-film director. But at heart he remains what he always was: an advocacy journalist. He wants to tell the story of his times in a way that will inspire people to act for change. In fact, his last job before he started making movies was a brief stint as editor of the monthly Mother Jones. Two constant themes resound through all his work, in any medium: outrage at the gross injustice of the U.S. economic and political order and faith in the capacity of ordinary Americans to change things.
But feature film is an even more unwieldy vehicle for telling the story of one’s time than a monthly magazine. The financing and logistics are byzantine and overwhelming, and the lead time is measured in years. A few times over the past three decades, Moore has managed to overcome those odds and get a message into the theaters at exactly the right time, most notably with his fall 2004 release of Fahrenheit 9/11. The national release of Where to Invade Next was scheduled for the same week as the New Hampshire presidential primary, the first primary of the season, apparently with the hope of hitting the election-year sweet spot again.
Vigilantes for a Lost Cause
WHEN A HASTILY organized cowboy “militia” seized a national wildlife refuge near Burns, Ore., it brought the spotlight of 24-hour-a-day media coverage to a streak of angry alienation that had been building in the West for a long time.
In fact, as Washington Post reporter Amber Phillips noted, the conflict has existed “since the government stopped giving away land and started actively preserving some of it.” That would have been about the time that, in 1890, the superintendent of the U.S. census declared the American frontier to be closed. Shortly thereafter, President Theodore Roosevelt began serious efforts to conserve Western land and resources. In fact, it was Roosevelt himself who, in 1908, created the Malheur National Wildlife Refuge that the militia seized.
This armed occupation of federal property was ostensibly in defense of a father and son in Harney County, Ore., who were convicted of setting fires on federal land, but the confrontation was provoked and led by visiting members of Nevada’s Bundy family who, in 2014, staged a similar armed confrontation in defense of their patriarch, Cliven Bundy, grazing cattle on federal land without a permit.
The federal government owns a great deal of the land in much of the noncoastal West. That land belongs to all of us—all 320 million of us. We stole it fair and square, either from its Indigenous inhabitants, or from Mexico, or both. But most of us never see any of that land except in the movies while, for much of the past two centuries, local loggers, ranchers, and miners had easy access to it. As a result, many people in the West came to feel that the public land was not really the common heritage of a continental republic but in some real sense “their” land. Many of them depended upon it for their livelihoods. That’s what they were supposed to do when the frontier was opened. They were supposed to establish settlements, exploit the natural resources, fend off the Indigenous people, and make the West safe for the railroads.
The Substance of Truth
IN 1976, STILL fairly early in his epic career, Robert Redford played Bob Woodward in All the President’s Men, a tense and ultimately triumphant retelling of the Washington Post Watergate investigation that led to President Richard Nixon’s resignation.
Now, near the end of that same career, in the movie Truth Redford plays CBS News anchor Dan Rather, in the story of how Rather stumbled, fell, and was pushed out of big-time journalism in the course of pursuing the truth about George W. Bush’s mysterious Vietnam-era “service” in the Texas Air National Guard.
The great moral test for many men of the baby boom generation was “what did you do about the draft?” Questions about how he had eluded the draft dogged our first baby boomer president, Bill Clinton. Then the campaigns of 2000 and 2004 brought the historic test of the baby boom soul front and center, pitting Bush, a baby boomer born to privilege and pro-war politics, against two Democrats, also born to privilege, who volunteered for the military and actually served in Vietnam. Al Gore had a noncombat role and was only in Vietnam for five months, but still, he was there, in a uniform, sometimes carrying a gun. As a Navy lieutenant, John Kerry was honored for courage in battle.
Bush, on the other hand, joined a platoon of other fortunate sons in the Texas Air National Guard. He trained as a pilot, then stopped flying and didn’t show up for his mandatory pilot physicals. He got permission to transfer to a Guard unit in Alabama so he could work on a Republican senatorial campaign, but only one Alabama Guard member claims to have seen him. Finally, he disappeared to Harvard Business School and may have never completed his required days of service.
There were stories about Bush’s wartime shirking in 2000. In 2004, the irony and outrage were intensified when W.’s opponent, Kerry, a bona fide war hero, was subjected to slander from the notorious “Swift Boat Veterans for Truth” PAC.
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