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Starbucks' Red Cups and the Internet Outrage Machine

Image via Starbucks / RNS

When it comes to outrage, the Internet abhors a vacuum.

The latest missives in the continuing culture wars have come from different sides of Christianity over, of all things, the new design of the Starbucks red cup. This year’s rollout saw a plain red cup, rather than the decorated cups of Christmas past, and one guy got mad.

Joshua Feuerstein is an “American evangelist, Internet and social media personality.” He used to be a pastor, but has had some success now as a maker of YouTube videos, which put his raspy voice and confrontational manner to good use.

A few days ago, Feuerstein went to a local Starbucks wearing his Jesus shirt and carrying a gun (because Starbucks hates the Second Amendment, he claimed). He told some unwitting barista that his name was “Merry Christmas,” so that they would have to write that Christian message on his cup, and then uploaded a video to Facebook encouraging his followers to do the same: “I think in the age of political correctness we’ve become so open-minded our brains have literally fallen out of our head,” he said. 

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