Save Our Sisters
A new public campaign in India uses powerful images of three Hindu goddesses with bruised faces to raise awareness about violence against women.
The ad campaign is titled “Abused Goddesses” and portrays the beaten faces of three Hindu female deities: Saraswati, Durga and Lakshmi.
“Today more than 68 percent of women in India are victims of domestic violence,” the caption reads. “Tomorrow it seems like no woman shall be spared. Not even the ones we pray to,” the posters say.