Chick-fil-A is finally crossing the road.
Above all: it wants to be a serious player on fast food’s biggest stage.
CEO Dan Cathy’s comments condemning gay marriage in 2012 set off a store picketing and a social media firestorm. Now he has backed away from such public pronouncements that mix personal opinion on social issues with corporate policy.
If you eat food, here are two newish books you should know about.
You may already have met Robert H. Lustig, author of Fat Chance: Beating the Odds Against Sugar, Processed Food, Obesity, and Disease (2012). Lustig is the UCSF professor whose surprisingly riveting 90-minute lecture, "Sugar: The Bitter Truth," has already had nearly 3.5 million hits on YouTube. The thesis of his lecture: it's not dietary fat that's making Americans gain weight, it's sugar. And sugar is doing much worse things than increasing our clothing size. It's setting us up for a whole range of lethal diseases that are almost entirely avoidable.
In Salt Sugar Fat: How the Food Giants Hooked Us (2013), Moss, a Pulitzer Prize-winning investigative reporter, tells what the food industry has been up to during the last couple of decades. Food executives, Moss says, are nervous: people are figuring out that convenience foods aren't good for them.
I’ve been a fan of Chick-fil-A for a long time. Their food is always great, their service is impeccable (almost to the point of being a little creepy), and the restaurants are squeaky clean.
It’s not every day that you can enjoy a fast food restaurant where you actually feel like you’re putting something reasonably good for you in your body. Well, at least not as bad as some.
But the point is, I have always liked them. And if I like them, my wife, Amy is practically a Chik-fil-A disciple.
We’ve planned meals on the road around their locations. Sure, I’ve known Chik-fil-A was a Christian-based organization with some values that leaned farther right than my own, but I respected their business model and ethic. Plus, I’m used to having fellow Christians to my right.
And then I saw this video: